By CharlesRandolph
Tue May 21, 2019 9:25 am
r4nd0m wrote:
I guess its never going to happen - Apple has almost left the pro-department and just maintains its base but innovation has stopped - apart from that I doubt that they would look at a niche market like this.
Ableton doesnt have the skills I would say nor the interest to deliver a standalone device while needing to port their software. I actually thought the Force looks like their “Push3”, rushed to market with the promise to fully support Ableton as a result of AKAI/Ableton relationship going sour and development having surpassed the gate of no return, so AKAI releasing it anyway as they saw potential for it in the absence of Ableton willing to take it all the way.
Innovations like this take a serious amount of time to develop but with X/Live they had the software in place and experience to bring the intended controller to market BUT still need to deliver the Ableton integration - I am not sure if what Andi showed in various NAMM videos is the actual integration in full that people expect AKAI to deliver being able to be used standalone and to fully replace the Push2.
Again I dont think Apple/Ableton will enter this market at any time - its easier to upgrade a PC or to replace a multi purpose laptop to advance their product instead of needing to buy a complete new revision of hardware. In fact they both tease with different, limited versions people to buy into their core software package (Garageband/Lite/Intro) to get people to buy Logic/Standard/Suite and retain revenue streams by making major updates a paid upgrade.
That's why I said IF. Akai Pro has the blueprint and if they wanted to make a MONSTER of a machine they could. The issue is not the know how, but it comes down to the culture. Akai Pro is stagnate and their last truly innovated piece was MPC 4000, DPS 24, and Aksys Software from 2002.
However, once the company was bought, the culture changed. They started making standard gear, doing what everyone else did, and they stopped pushing the envelop. The truth is, computer components cheaper and more powerful. There is absolute no reason for these machines, to be this under powered in 2019.
(Other than cost cutting.)
Now this does not mean, I can't create on them, because I can. I'll go back to pause mix tapes and tape loops if I need to. (Let's hope that not needed.) But my point is, this is not their best effort. I want their best effort. I use these machines every single day, 5 to 8 hours a day. Not just on the weekends or when it's convenient.
If the MPC X is $2100 machine, what does a $4100 machine look like? Also track explode and rendering is the best thing about these machines. However, that's not worth $2100. I don't use timing correct, modes, or chord progression handicaps. I can do those things myself.
Our jobs as end users, is to push the machines to the limits. So that Akai Pro will push us by making better gear. However, if we only sample, loop, filter, program basic drums, and turn knobs. Akai Pro is going to see that and give us just that.