Coz wrote:ntalec wrote:Think about it, they had to get programmers, license algorithms from companies.
They purchased a plug in company, purchased a hardware company, paid for some ghetto marketing plus had to actually built the product.
Yeah, basically just run a business like all the other music companies are doing.
The best marketing in the world won't shift units if the product isn't right. The price also wouldn't be dropping like a stone if it was an in demand product.
All the gear I want seems to be going up in price, not down. 
Unlike other companies, who develop products over time while trying to build resources to design plus support them.
Akai decided to jump into a totally new arena with the mentality of buying their way in.
That's never a smart move it makes a company start out with a wall of deficit that they have to overcome before they could stand any chance of survival.
Instead of doing like Ableton, Propellerheads, Cockos etc and starting out with a product then building on it, they looked at what NI had and tried to purchase things to compete.
Then Akai Grand Holdings pretty much operates like that in general.
There's plenty of demand for the Ren/Studio but it's hard to sell something when you go into a store to check it out and no one is competent enough to show them how to use it.
Or you come on here which is the best place to get info on MPC related stuff and all you see is a lot of childish back and forth stuff that's unrelated to the actual product or usage.
Things like that really affect potential buyers.
The whole software depreciation and rate it becomes obsolete is why I still own hardware that allows me to do what I need to do without a computer if I so desire.
Oh well after FedEx delivers I will stop reading or responding all Post related to the Renaissance or Studio.
